Program Policies
Is it right to search on your own site?
If you've added an AdSense for search box to your page, you're probably aware of the relevant search results it provides your users. That being said, a few publishers have asked us if it?s a violation ....... read more
Fri,
19 Sep 2008
Defining invalid clicks and click fraud
We often receive questions from new publishers about what these two terms mean, and we'd like to help you understand the difference.Invalid clicks are clicks for which we decide not to charge our AdWo ....... read more
Fri,
08 Aug 2008
Sharing your ad space
A number of publishers have asked us if it's acceptable to place multiple publishers' ad code on the same page or site. Often they'll run into this issue when two AdSense publishers manage a site toge ....... read more
Wed,
30 Jul 2008
Promoting your referrals -- properly
Some of our publishers have asked us about the policies surrounding promotion for referral units, and so we'd like to address two of the most frequent areas of confusion. While the policies are genera ....... read more
Thu,
17 Apr 2008
Another look at optimizations
We've given you many optimization tips over the years, and, as you know, it's important to consider how your ad implementations affect not only your click-through rate, but your users' and advertisers ....... read more
Thu,
27 Mar 2008
Play it safe, family-safe
Many of our publishers regularly ask what is exactly considered adult or mature content by AdSense policies. It's a lot easier to understand when we speak about family-safe content. As you may already ....... read more
Mon,
26 Nov 2007
Policy updates -- and it's not even Thursday!
After our many weeks of policy posts on Thursdays, you're probably intimately familiar with all of our Program Policies. So we can imagine your surprise when you woke up today, got your morning coffee ....... read more
Tue,
05 Jun 2007